Watching movie versions of Poe stories. Our real live spells are our stories. They change moods. The words are recited and moods change across centuries. We can forever bring new feelings into the world.
I have discovered that for me the first key to writing is to do it first thing every morning.
1. This is when my brain has plenty of energy. Though I may not necessarily be doing my absolute best thinking I'm not mentally exhausted as is often the case after ten hours at work.
2. It must be a basically daily habit. That's impossible when trying to do it in the evenings or before bed. Too much else going on.
I couldn't write in the morning when younger though as I desperately needed to be asleep as late as possible in the early morning. Finally that has changed. Now I can at least attempt to get somewhere.
A further issue though, for now, is that the whole 500 or however many words a day is just not happening. I don't count words. That, like everything else other than writing, can be a form of procrastination anyway. Additionally there are days when I can work hard for an hour and write negative total words. Because I've just got a long way to go. I don't see the point in writing tens of thousands of words that will have to be very severely edited. Like with composing. I have to make mistakes and correct them then. Know as soon as possible what I did wrong and correct it then. No writing an entire first draft and then going back over it.
And the characters become, the plot becomes with the writing of scenes, one hopefully publishable sentence at a time.
It's a way of writing that best avoids all forms of procrastination. No spending weeks or more making a magic system, building a world and characters. Have to jump in, it all has to happen kind of together and this is how that happens.